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EX-Change!

ICE International Currency Exchange is one of the largest retail currency exchange brands in the world, managing transactions every 6 seconds across more than 300 locations globally.

ICE turned to Telecine to launch an exciting new branding initiative that combines dynamic currency exchange rates with intriguing destination awareness promotions. The first installations are at the LAX Tom Bradley International Terminal in 2015 and will continue rolling out over 2016.